KAMAL KUMAAR RAO

Kamal Kumaar Rao is a photographer and art director known for his refined visual sensibility and deep understanding of storytelling through light, form, and composition. Working between London, Mumbai, and Delhi, his practice moves fluidly across photography, design, and art direction, guided by clarity, discipline, and emotional intelligence.

As Co-founder of Pure Street Photography® (PSP), Kamal plays a central role in shaping the platform’s visual identity and curatorial direction. He oversees global exhibitions, contributes to portfolio reviews and selection processes, and ensures that every photograph presented under PSP reflects artistic integrity and visual excellence. Under his creative leadership, PSP has grown into an international platform representing photographers from over 39 countries.

Kamal is also the Art Director at Light Wanderers, a creative agency and production house based in Mumbai and London, where he works alongside Creative Director Dimpy Bhalotia. He leads high-impact visual campaigns and creative projects for global brands including Apple, Penguin Random House UK, Xiaomi, OnePlus, and Oppo, blending strong design sensibilities with authentic human narratives. His work has been featured in international publications such as AP Magazine, PetaPixel, Colossal, Bored Panda, and Mid-Day.

In addition to his creative practice, Kamal serves on the judging panels of several international photography awards. He is part of the Photography Jury for the ADC 105th Annual Awards at The Art Directors Club, The One Club for Creativity, contributing his perspective to the recognition of emerging and established talent worldwide.

Trained and mentored by award-winning photographer Dimpy Bhalotia, Kamal has developed an approach rooted in intuition, patience, and sensitivity to light and form. Together, they conduct special photography workshop camps for underprivileged children in collaboration with the Sakshat Foundation NGO in India, supporting access to creative education and nurturing young artistic voices.

Every frame Kamal creates reflects his distinctive visual language marked by balance, restraint, and emotional depth. His leadership, creative foresight, and commitment to integrity form a strong foundation for Pure Street Photography, shaping not only how photography is presented, but how photographers grow and see themselves.